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Newsy Purchased

For $35 Million

E.W. Scripps Co. has acquired Newsy, a Columbia-based provider of digital news videos, for $35 million in cash. The purchase is part of push by Scripps, a Cincinnati-based company that owns newspapers, television stations and digital media properties, to further develop its digital presence.

Newsy produces reports on the day’s top stories, taking bits and pieces from other media to create original videos that can be viewed on the web and mobile devices. Founded in 2008, the company says it now produces 1,500 videos each month and generates 100 million unique video views per month. Newsy produces content for major digital brands including AOL/Huffington Post, Microsoft and Mashable.

Read the rest at Missouri Business Alert >>